Your customers are noticing everything.
(Let's catch what they're not telling you)
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Every day, your customers are experiencing moments that make them question whether to stay.
Some you'll hear about.
Most you won't.
I catch what others miss: The tiny frustrations. The broken flows. The moments where your marketing promises one thing but your experience delivers another
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The Cost of Missing Details:
The majority of businesses:
Lose customers to frustrations they never hear about
Miss revenue opportunities hidden in broken experiences
Get compared to competitors who notice what they don't
Watch subscribers silently slip away over fixable issues
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The worst part? You probably won't even know which moments are costing you customers until they're already gone.
I've always been the person who notices everything.
The awkward flows, the confusing messages, the tiny frustrations that add up to customers deciding 'this isn't worth it.' It's like having a superpower you can't turn off - I spot every detail that makes customers question their decision to stick around.
After years of building communities for major brands, I realized something: companies couldn't build thriving communities because their basic customer experience was broken. You can't expect superfans when your foundations are crumbling.
Now I help companies see their business through their customers' eyes - catching all those small moments everyone else missed.
What people say:
Abhi- Fangoria
"You gave me the confidence to move forward with the daunting task of how to approach building our experience from the ground up. Working with someone that had been there and done it, been in the trenches, provided the information and tactics we needed to launch successfully."
Sylvia- Tajniki America
"Aprilâs support completely transformed my business strategy and helped me achieve significant profits even before our full launch! April is truly the best in the industryâperiod."
Susie- SI Brands
"This call showed me the most important things to focus on when building a brand community. April's personality shines, which makes a complicated topic a lot more pleasant and easy to digest."
Allison-Â Moms at Work
"I have given your name to 2 other people and am going to drop your details in the Lab group I am in because woman you are FING INCREDIBLE. This is the most valuable exercise I have ever been involved in. Period."
This isn't theory
This is real-world expertise from someone who's spent decades catching what others miss.
From running community at HubSpot to advising brands like Sony Music and Thrive, I've spent years developing a sharp eye for the details that make or break customer experiences.
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Need a more comprehensive solution?
I work with select companies on complete CX transformation through thorough audits and strategic implementation.
Current availability: 2 spots
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